Carl’s Jr. Is Celebrating Earth Day with a Beyond Meat Menu Takeover
Carl’s Jr. plans to celebrate Earth Day by encouraging all of its customers to Go Beyond and try its plant-based burgers. The fast-food burger joint partnered with Beyond Meat to host an event at its Glendale location in Los Angeles on April 22nd (424 W. Los Felix Rd. Glendale, CA 91204 from 6 a.m. to 9 p.m.) that will allow customers to enjoy a complimentary Beyond Burger menu item. The Earth Day celebration marks the first-ever plant-based menu takeover, showcasing Carl’s Jr.’s continued support for an eco-friendly fast-food dining experience.
“We are excited to give our fans a fun, delicious way to celebrate Earth Day this year with a full plant-based meat experience at Carl’s Jr.,” Senior Vice President of Brand Marketing at CKE Restaurants Patty Trevino said. “With nearly one-third of consumer identifying as flexitarian, we continue to innovate on new ways for our guests to enjoy our iconic charbroiled burgers with our Beyond Meat partnership.”
The plant-based menu takeover won’t be limited to Los Angeles: Carl’s Jr. is extending this Earth Day celebration nationwide, allowing customers across the country to sign up for a $5 plant-based burger offer. For any burger lovers nationwide, this gives consumers a chance to easily purchase a plant-based burger at a lower price.
Carl’s Jr. spearheaded the plant-based fast-food burger movement in December 2018. The company became the first national quick-service restaurant to offer a plant-based burger patty after teaming up with Beyond Meat to develop the Beyond Famous Star. Since then. the company has rolled out several plant-based burger options including the Beyond Star and Beyond Fiery Star burgers.
If you miss the Earth Day special, check out The Beet’s guide for what you can find that’s vegan at Carl’s Jr.